HELPING BRANDS TELL THEIR STORIES

Beside believes in the power of storytelling and seeks out brands who prioritize enriching the consumer experience with stories that resonate and inspire.

We help our partners unlock their full potential, enabling customers to experience the brand’s true essence while providing an environment for our employees to embark on a journey of growth and success.

We aim to become the partner of choice for brands who champion beauty, craftsmanship and captivating-narrative, and the preferred destination for insightful consumers across the MENA region.

Stair2
1991
Year Founded
+130
Stores
3
Offices
9
International brands
+800
Employees
9
Countries

VALUES

RETAIL

Through our wide regional reach, partners are ensured premium presence across the Middle East. Our Retail division directly operates stores across KSA, UAE, Kuwait, Bahrain, Qatar, Oman and Egypt. We have a culturally-diverse cast of retail professionals who are well-equipped to cater to our equally diverse customers.

WHOLESALE & FRANCHISE

Our wholesale department supplies our franchising partners as well as multi-brand stores across the GCC, Levant & Egypt

RETAIL

Through our wide regional reach, partners are ensured premium presence across the Middle East. Our Retail division directly operates stores across KSA, UAE, Kuwait, Bahrain, Qatar, Oman and Egypt. We have a culturally-diverse cast of retail professionals who are well-equipped to cater to our equally diverse customers.

WHOLESALE & FRANCHISE

Our wholesale department supplies our franchising partners as well as multi-brand stores across the GCC, Levant & Egypt

OUR SHAREHOLDERS

Beside Group is a subsidiary of Taj Holding, a Saudi based investment group with over a decade of history in supporting the establishment and development of businesses in the Kingdom. TAJ Holding Group are currently working with a particular focus in a number of sectors of opportunity including: Public transport Sector, Supply Chain localization – including Defense, Manufacturing and Logistics, Health Care and Wellbeing, Retail, Urban Development, Business to Business Services.